In a surprising turn of events, a leading developer in the Delhi-NCR area has seen its stock price jump by 9% after announcing a significant increase in pre-sales value for the first quarter.
Despite selling fewer homes compared to the same quarter last year, the developer's pre-sales value rose by 25% quarter-over-quarter. This growth is attributed to a strategic shift towards more expensive, branded residences.
Investors are reacting positively to this news, indicating confidence in the developer's new direction and market strategy.